More Fluffywriting

Click on image to see more

The image above is a screenshot I took of the site. Here are the exact words used...

The latest digital boom has made everything extra easy and we can see the world change through social media networks. We no longer find the need to use the regular phone lines for booking a taxi because you can do that on your iPhone. In fact, with the new smart phones and tablets, you can play any game, learn any language or skill as well as get your daily fix of the news. Videos as well are watched from the net and have almost made the DVD obsolete.

This is well and good for those who have businesses online but bad for physical or local retail stores. It’s because a lot of them are finding it more difficult to close a sale since people are finding it easy to get everything online.

It is therefore natural for those eager to run a business in the future to start heeding these signs. Opening a physical store that sells stuff that people can easily access or get online is not a good idea since there is a high chance that your business will not grow and be sustainable. It is time that everybody starts getting used to the idea that traditional forms of marketing and print media are already a receding custom.

Trendstreamdotnet covered around 26 countries, 90,000 surveys and 3 waves of research and as GlobalWebIndex reports; there are three clear trends in terms of people incorporating internet in their lifestyle. All of them are driving social entertainment via the internet platforms to construct a new age. The report covers their analysis about the existing global situation and the long-term opportunities for professional media, brands and its content producers.

The 3 Major Trends

The first trend...

Imagine... 4 paragraphs and 282 words of pure, unrelated fluffywriting before the writer started talking about his topic.

When writing, you do not EVER need a long introduction--whether articles for your blog, and more importantly, for sales copy. It will only bore your readers, making it easy for them to click the BACK button.

In the first five seconds that you have their attention, give them the best you've got--
3 Social Media Trends...
1. Trend 1... blah, blah, blah
2. Trend 2... blah, blah, blah
3. Trend 3... blah, blah, blah

Remember, your reader will decide within five seconds if they are going to stick around or not. Tell them upfront what it is you want them to know. It's what they came for. Your most important message should go first.

If you want them to keep coming back, reward them with instant gratification.

Be authentic. Don't be afraid to voice out your opinion. If your blog reads like everyone else's, why should they bother reading yours?