How can I improve the conversion rate with my SEO?
You have put all your efforts to achieve high rankings in search engine result pages and are happy with the rankings given by search engine. But did you notice and measure the amount of traffic coming to your website? Why is it still low?
Keyword toolsIf you are ranking for obscure search terms that very few people search for your going to get few visitors from it. One classic is the SEO consultant that sells someone on the ideal that ranking #1 for their business name is of use.
The Google keyword tools gives a fail idea of the number of searches a specific keyword gets, use Exact Match for best accuracy.
One factor effecting the CTR of SRP listings is whether the summary text shown engages the searcher, you may be able to control this with separate meta description text for each page.
ConsultantsAs a business consulting firm we deal with clients who would like more conversions all the time. Not only is it important to make sure your keywords are getting your target audience, it’s also important to create an innovative website that speaks to your clients needs, then sales will follow.
It might be wise to find a creative consultation firm who can help create an engaging video for your site or find a developer who can make your site more interactive.
You can take a look at the sites we created to see how we assisted clients in developing meaningful effective online business tools, http://www.phoenixgp.com/
Nature of trafficIts very nature, search engine traffic lacks an element of control that scientific marketers demand. You have little control of where the traffic enters your site.
Implemented following things :
1. Set up direct visualization
2. Observe your forms
3. Provide in user testing
4. Get your visitors back
5. Try different ways to build trust.
6. Avoid technical issues.
Change is constantEven though some websites achieve good ranking, we have observed that still there is not much traffic to the website. The problem here lies in the fact that you do not know how the general surfer will behave to certain condition. It always changes.
For that a detail professional help is needed, so that CTR can be improved. So for some reason the 4th result may get more traffic, compared to 1st result. For that you need to be unique with title, description formation.
MarketplaceIt all depends on the number of competitors you have, what you did to promote the site and how often the keywords you optimized your site for are used.
Many people believe they just have to create a large number of backlinks or buy backlink packages to get thousands of traffic but this is wrong, there are a lot of other factors to take into consideration.
source -- How can improve the conversion rate in seo.? - Yahoo! Answers